The Good Business Journal: Finding Your Why: How Ryan Greeff is Redefining Real Estate Leadership
21 November 2025
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How Quay 1 founder Ryan Greeff built a purpose-driven real estate brand-and why true leadership begins with helping others find their why.
Bryan:
Ryan’s story could easily be told through his accolades-surfing Dungeons, competing for national tennis titles, or selling luxury properties at an age when most people are still figuring out what they want to do-but that would miss the essence: his why. His most noteworthy element lies in his approach. A mix of focus, empathy, and relentless work ethic that’s helped redefine what modern real estate leadership looks like in Cape Town, South Africa.
As the founder and CEO of Quay 1 International Realty, Ryan has built Cape Town’s foremost independently owned real estate firm on a simple principle-hard work done the right way, by people who care.
Bryan Welker and Stefan le Roux sat down with Ryan Greeff to talk about the rise of Quay 1 Properties, his philosophy of purpose-driven leadership, and how he’s using business as a force for community upliftment in South Africa.
READ THE FULL ARTICLE HERE
Ryan, CEO of Quay 1 International Realty, responds to The Good Business Journal from Aspen, USA. Find out more about the Cape Town Property Market, Entrepreneurship and Leadership.
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